The Hot Wheels Stars & Stripes series has been an ongoing theme since 2016! We only get one every two years; this time, there ...

These manga-style graphic novels are part of Mattel’s ongoing push to engage with fans through storytelling. Traditionally, the toys themselves would sell on their own; the story would stem from ...

The toys set to branch into the world of manga are currently Hot Wheels and Barbie. The first sets of the manga are slated to be published in 2026. A Baldur's Gate 3 player shows off their ...

Tokyopop and Mattel have announced a partnership to develop original manga-style graphic novels for children ages 8-12 based on Mattel's Hot Wheels and Barbie brands. The first titles, including a ...

Some of the toy makers’ hottest properties will be getting a manga-styled graphic novel series for Mattel’s Hot Wheels and Barbie. The first titles are set to debut in print in early 2026.

EL SEGUNDO, Calif. & LOS ANGELES, January 09, 2025--(BUSINESS WIRE)--Mattel, Inc. (NASDAQ: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand ...

Hot Wheels Let’s Race is returning for Season 3 with five new ... to win the Ultimate Garage and stop Professor Rearview and his monsters for good… A new Barbie special, Barbie & Teresa: Recipe for ...

Mattel and TOKYOPOP are collaborating to create manga based on Hot Wheels and Barbie. Manga and anime are becoming more mainstream in Western media, making collaboration opportunities rise.

The first titles, including a western-style manga graphic novel series inspired by Hot Wheels and new stories featuring characters from Barbie, are set to debut in print in 2026. These series will ...

EL SEGUNDO, Calif., January 27, 2025--(BUSINESS WIRE)--Today at the Nuremberg International Toy Fair, Mattel, Inc. (NASDAQ: MAT) announced a new Hot Wheels ® partnership with Ferrari, the ...

A selection of die-cast cars are now available at major retailers globally and additional Hot Wheels F1® products will be released throughout 2025 EL SEGUNDO, Calif.--(BUSINESS WIRE)-- Following ...

The first Hot Wheels Ferrari product will be available this spring The full collection will include Ferrari models for all levels of die-cast car fans, ranging from ultra-premium to the Mainline ...