Streaming was up by 56% in the second half of 2024 but linear TV also grew by 8%, highlighting the importance of live events ...
Samba TV has released its H2 2024 State of Viewership Report showing a surge in TV viewership driven by major live events and ad-supported streaming gaining widespread adoption.
TVNewsCheck on MSN1d
Samba TV’s State Of Viewership Report Reveals OTT & Linear Viewership Sets New RecordFor the second half of 2024, streaming was up 56% YoY and linear grew 8%. Live sports, the presidential election and ...
Samba TV, a specialist in AI technology for media analytics, has released its State of Viewership Report for the second half of 2024, analysing 51 billion hours ...
Live Sports, the Presidential Election, and Streaming Growth Signal a Shift in Consumer Viewing Habits as AI-powered Targeting Unlocks New ...
VADER US (English) on MSN4d
Halo: Why Paramount+ Decided to Cancel the Series After Season 2The cancellation of Halo by Paramount+ marks the end of an era for one of the most anticipated and ambitious video game TV ...
Like the Bell Riots of Deep Space Nine, the movie Star Trek: Section 31 is such a disaster for Trekkies that we’ve stopped ...
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