So that red logo isn’t just a welcoming sign it’s a sly seduction for your brain. Now, it’s unclear why red makes us feel this way. But perhaps it has something to do with where the word ...

Tiger Woods has hit a roadblock to trademarking the logo for his Sun Day Red apparel brand. Puma filed a notice of opposition with the U.S. Patent and Trademark Office on Jan. 2 arguing that Sun ...

When Tiger Woods launched his apparel brand Sun Day Red in 2024, he joked that he wanted to “ruin” the logo—or at least render it obsolete. The mark shows a tiger made from 15 stripes to ...

The sports retail giant claims that the Sun Day Red logo created by Woods closely resembles Puma’s signature emblem. Puma is going after Tiger Woods for what the legendary sports brand believes ...