“Trading away Luka Magic has left a deep void in the hearts of Dallas fans,” fundraiser organizer Jacob Posner wrote. “By banding together for this billboard campaign, we’re sending a strong, undeniable message to the Mavs front office: We refuse to be overlooked, and we deserve better decisions.”

For Harrison, winning just one title without Dončić won't do. He is all in, cards to the center of the table, certain he will prevail.

After the Luka Doncic and Mark Williams trades by the Lakers, Mavericks GM Nico Harrison has become public enemy No. 1 on social media.

The Dallas Mavericks are still the most polarizing team of the trade deadline, and moves have been made since they dealt Luka Doncic to the Los Angeles Lakers.

Kidd was unaware that Harrison was shopping Doncic. Harrison reportedly had nearly a month of dialogue with Los Angeles Lakers general manager Rob Pelinka about the move. Not once did he tell the coach he thinks he’s aligned with about what was in the works behind the scenes.

Especially, when the star in question is just 25 years old and led the team to the NBA Finals in the previous seasons, well, Mavs general manager Nico Harrison broke all norms when he traded Doncic to the Los Angeles Lakers in a move that sent shockwaves through the NBA community.

Here's everything you need to know about Nico Harrison, the Mavericks GM and mastermind behind the Luka Doncic trade for Anthony Davis.

There are levels to it, and there are people that fit the culture and there’s people that come in and add to the culture,” Harrison said.

Nico Harrison was a relatively unknown name on Friday. Now, he'll always be known as the general manager who traded Luka Doncic.

Here's more on who Nico Harrison is and what he said regarding the Luka Doncic trade and the new era of basketball in Dallas.

The Dallas Mavericks remain the most polarizing team of the trade deadline, and several moves were since they dealt Luka Doncic to the Los Angeles Lakers. The trade was that groundbreaking, though.