Discover the latest news on Luka Doncic’s trade to the Los Angeles Lakers and the discounted release of his Jordan Luka 3 ...

The Los Angeles Lakers aren’t the only brand that stands to benefit from acquiring former Dallas Mavericks star Luka Dončić.

Luka Doncic's signature sneaker line with Jordan Brand is reportedly getting an expansion with the Jordan Luka 3 “Purple ...

To coincide with the 40th anniversary of the Air Jordan 1 High’s release, Nike and Jordan Brand are running a marketing campaign, giving gamers a peak into the bland and boring world that exists on ...

What fans need to know about the Air Jordan sneakers Luka Doncic wore to his introductory press conference for the Los Angeles Lakers.

Luka Doncic discussed his feelings toward being traded by the Dallas Mavericks and excitement to join the Los Angeles Lakers.

Orlando Magic forward Paolo Banchero's personal branding continues growing in his partnership with Jordan Brand.

The capsule collection celebrates teams like the Boston Celtics, the Chicago Bulls, the New York Knicks and more.

There are several moving parts, but the headline is Luka Doncic landing in Los Angeles and Anthony Davis getting moved to ...