Starbucks is rolling out more changes under new CEO Brian Niccol, and the latest shift focuses on mobile orders.

We recently compiled a list of the Jim Cramer Recently Talked About These 11 S&P 500 Stocks. In this article, we are going to ...

Starbucks' (NASDAQ: SBUX) new CEO Brian Niccol has been rapidly implementing changes within the iconic coffee brand, aiming ...

Kermit the Frog. Coffee puns like “thanks a latte” and “a matcha made in heaven.” Drawings of dogs, cats, birds and bees.

CEO Brian Niccol explains the company’s pivot back to its roots.

Starbucks has cut what customers can order via app. Will investors care about the CEO's plan to cut the menu and make stores ...

The market's very upbeat reaction to Starbucks ' fairly lackluster results. Brian Niccol's "Back to Starbucks" plan and the ...

The scribbles on cups are part of a slew of changes orchestrated by Chief Executive Officer Brian Niccol to turn things ...

On Thursday, Jim Cramer, host of Mad Money, pointed out that Wall Street often overlooks the importance of strong leadership ...

Starbucks' (NASDAQ: SBUX) new CEO Brian Niccol has been rapidly implementing changes within the iconic coffee brand, aiming to get "Back to Starbucks." In short, Niccol believes the key to ...

The company’s fourth-quarter earnings showed a sales decline. Niccol says the plan is working, and many of the major changes happened more recently. Just to name a few examples: Niccol brought ...

In an effort to get back to basics and "reintroduce" the chain, Starbucks is restricting mobile customers to 12 items per order and offering a free coffee promotion following the Super Bowl.