Starbucks CEO taps Chipotle alum for top marketing role
Starbucks new CEO taps fellow Chipotle alum for top marketing role. Starbucks on Friday announced it hired food marketing veteran Tressie Lieberman to take its top marketing job, the latest in a spate of executive reshuffling by new CEO Brian Niccol.
To that end, Starbucks recently announced that it's acquiring two new coffee farms in Guatemala and Costa Rica. It plans to ...
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She’ll be based in Seattle and report to CEO Brian Niccol, who took the company’s helm in August. Niccol, the former Chipotle ...
Chipotle Mexican Grill (NYSE: CMG) investors have been on edge since the announcement of the departure of powerhouse CEO ...
Brian Niccol ordered his deputies to quietly reduce the plethora of discounts that were introduced to lure back ...
For decades, Starbucks avoided entering the realm of discounts and promotions. Howard Schultz, the coffee chain’s founder who ...
Just when investors were expecting the restaurant to keep up with its strong trajectory, CEO Brian Niccol announced his ...
The pressure is on for Starbucks’ new CEO to appease frustrated baristas and fix short-staffing issues across US locations.
Tressie Lieberman, who has worked with Chipotle, Taco Bell and Pizza Hut, will oversee marketing for the coffee shop giant.
The coffee chain is pulling promotional offers through its mobile app to get customers to pay full price for its coffees and ...
Brian Niccol took over the coffee retailer in September, sending shares soaring. Now he needs to revive the excitement.
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