OpenAI and Perplexity will duke it out at a Super Bowl in which AI will play a bigger role than ever. AI will be heavily ...

Publicis Groupe acquiring Sapient 10 years ago shook up the advertising industry, and so did the rest of the deals in this ...

Marketing and agency leaders break down the chaotic social media field and how it is impacting their Super Bowl plans.

Brands can pre-negotiate Super Bowl overtime deals to secure ad space if the game extends. This year, Fox invited offers on ...

YouTube is the latest TikTok competitor to try to capitalize on the app’s looming U.S. ban, which could go into effect in ...

Among the notable campaigns for Feb. 6: more Super Bowl spots along with new ads for Carl’s Jr., the Kansas City Chiefs and ...

An animal trainer, animatronic designer and agency legal counsel are among those that Super Bowl LIX commercials couldn’t air ...

Ram did not forget about the bears—two pick-up driving big ones stalk Powell at the end of the ad, while the baby bear is ...

DoorDash isn’t the only brand to tap into the “girl math” trend. In 2023, Pizza Hut partnered with TikToker Anna Sitar for ...

Cirkul is including a giveaway as part of its first Super Bowl ad. The popular water bottle brand known for its flavored ...

Bradshaw and Norell’s ad “Abduction,” which features an extraterrestrial tug-of-war between an alien and a UFO fanatic over a ...

The overall winner, Budweiser’s “Puppy Love” from 2014, is the oldest on the list. And the median age of ads in the top 10 is ...