Marketing and agency leaders break down the chaotic social media field and how it is impacting their Super Bowl plans.

Ram did not forget about the bears—two pick-up driving big ones stalk Powell at the end of the ad, while the baby bear is ...

An animal trainer, animatronic designer and agency legal counsel are among those that Super Bowl LIX commercials couldn’t air ...

Google revealed the theme of its national Super Bowl commercial, releasing a two-minute extended version featuring a father using its Gemini Live AI assistant to prepare for a job interview. A ...

Bradshaw and Norell’s ad “Abduction,” which features an extraterrestrial tug-of-war between an alien and a UFO fanatic over a ...

The company’s founder and head of partnerships writes about the deeply personal inspiration she’s taken from her great-great-uncle.

Major ad agencies are locking horns over RTO policies, but talent might not stick around for rigid office mandates. A 2023 ...

Zugay did not disappoint, creating designs for the chain’s parmesan prosciutto toast, carne asada hash, raspberry ricotta french toast and new blue booster drink (made with blueberry, Fuji apple, ...

The overall winner, Budweiser’s “Puppy Love” from 2014, is the oldest on the list. And the median age of ads in the top 10 is ...

Qatar Airways is creating influencer-style content featuring its AI ambassador, Sama, on an Instagram account the airline ...

Josy Amann is co-founder of Ars X Machina. on 02.06.2025 ...

Among the notable campaigns for Feb. 5: more Super Bowl spots along with new ads for Billie, Stok Cold Brew Coffee and WeWork ...